The power of makeup is undeniable; our favorite products help us create the beauty looks we love, enhance our favorite features, and encapsulate our individual definitions of beauty.
The best makeup routines help the modern woman boost her confidence and face the world head on—no matter what the day has in store.
When it comes to makeup, skillful application can make all the difference. Applying your favorite products the correct way can do two things: help you achieve the beauty look you crave, and help you get the most out of your makeup.
Learning how to apply moisturizer correctly is half the battle. Pour a small amount onto your fingers—the dollop should be roughly the size of a quarter. Start by spreading the moisturizer across your forehead; begin from the center of your face, then move outwards and up. Then, do the same starting at your nose, spreading the moisturizer across your cheeks. Ensure you’ve rubbed in the moisturizer evenly across your skin to avoid clogging your pores. Once you’ve applied enough moisturizer, gently rub it in using circles, and give it a few minutes to dry before moving onto the next step.
Now that your skin is well moisturized, prep your face with primer. Whether you’re planning on applying a light coat of foundation or a full face of makeup, primer is an important first step. Using primer under your makeup will make your look last longer.
Primers are silky smooth gels and creams that fill in the lines and pores on your face, smoothing out uneven textures and creating the ideal canvas for your makeup.
If you want to apply primer to the sensitive skin around your eyelids (and keep that smoky eye looking professionally applied all day long), be sure to find a dedicated product for this area of the face. If your eyelids are oily and you apply eyeshadow or eyeliner without primer, application may prove to be patchy and uneven.
When it comes to foundation, finding the perfect shade for your skin is priority number one. The right shade of foundation can make all the difference. So how do you go about picking? Test foundation colors against your jawline. After applying, if the foundation disappears without any sort of blending, you’ve found your true match. This may take a bit of trial and error, but taking the time to pick the right shade is crucial.
After you’ve selected a product, consider the tools you’ll use to apply it. Some women prefer to use their fingers, while others opt for beauty tools like brushes and sponges. If you’re looking for a light coverage look, your fingers may prove to be the right applicator; however, never touch your face without thoroughly washing your hands, and be sure to wash them after application—you don’t want to find your makeup handprints all over the house. For a more full-coverage look, opt for an applicator brush or beauty blender.
Start from the center of your face and blend the liquid foundation outwards. As you sweep your foundation across the skin, be sure to buff it in. Some women like to stipple a damp sponge over their foundation to help ensure it gets into those lines and creases, which can create a smoother, more even texture. Certain types of makeup brushes are also great for buffing foundation into the skin.
It’s wise to invest in two shades of concealer. One should be very similar to your skin tone, and can be used to cover dark spots, pimples, and other facial blemishes. The other should be lighter than your skin tone, and can be used to highlight certain areas of the face or add clarity to your makeup look.
Note: Some women prefer to apply concealer before liquid foundation. The order of these two steps is truly a matter of preference—and trial and error. Try out both and discover which method works best for creating a smooth, radiant finish on your skin. However, when using powder foundation alone, always apply concealer first.
Where to Apply Concealer
To reduce the appearance of dark under-eye circles and create a glowing, bright look, apply light concealer beneath the eyes with a damp sponge or makeup brush.
If you’re using a concealer to minimize the appearance of blemishes, apply directly to problem areas.
To highlight your face using a liquid or cream concealer, place small dots in the following areas:
a.Horizontally over the center of your forehead
b.Down the center of your nose
c.Under your eyes
Gently blend it into the surrounding skin, and always be sure to cover with a foundation or setting powder.
Applying foundation powder can be a tricky process; too little and you may as well have skipped the step altogether, too much and you’ll be sporting the dreaded “cake look”. In your quest for a flawless complexion, you’ve likely heard plenty of tricks of the trade regarding powder foundation. Keep these tips in mind to get that perfect complexion.
Using a large, fluffy powder brush, begin by dusting a light coat of powder all over your face. Press the bristles into the powder, then sweep across the skin in long, arching strokes.
If there are certain areas of your skin that need more coverage (the red and oily parts of your face are generally found in the center), you may want to apply a bit more powder. For this step, place your brush into the powder then firmly press it into the skin; this step helps the powder make its way into pores and lines for a smoother texture.